People come to Instagram for visual inspiration, and advertising on Instagram has the power to touch, inspire and move people. Instagram ads have proven to drive strong branding results – 97% of measured campaigns on Instagram have generated significant lifts in ad recall. And now, advertisers both large and small can run campaigns on Instagram. Additional changes to Instagram this month …
Social Media Image Size Cheat Sheet: Sept. 2015 Update
This update contains the September 3, 2015 changes to Facebook and Instagram. We understand you’re busy and can’t spend time dodging advertisements around the internet looking for what should be simple information. And even worse, we know social media sites are continuously changing their profile cover photo dimensions, layouts, and dimensions for uploading feed photos. Unless you have a photographic …
Mobile Social Ads Are Driving Clicks And Big Results
When looking for the latest in paid search and social ads, Kenshoo, the marketing software company, has you covered. They evaluated 550 billion impressions, 9.5 billion clicks and $5.5 billion in spend from Q2 2015 to discover several interesting trends (detailed below in the infographic). Perhaps the most interesting discovery in this research is that (within the mobile sector) social advertisements are …