No other social platform provides an experience as incredibly focused and engaging as Instagram. With just a bit of creativity and thoughtful measuring, you can make some Insta-magic for your brand.
Now that Instagram has over 300 million monthly users (that’s more than Twitter!), many brands are finding ways to interact with the Instagram community and earn personally invested customers who keep coming back for more.
But it’s not just the numbers you should care about. It’s the people using Instagram.
Instagrammers are shoppers. Iconosquare’s 2015 Instagram study shows:
- 70% of Instagram users report having already looked up a brand on the platform
- 62% of users follow a brand just because they like it!
In this infographic, discover the trends behind the big-brand Instagram experience and learn how you can catapult your company to new heights. Click on the infographic below to view a larger image: